Auctions made easy: July 2006

Auctions made easy

Ebay tips, advice and resources to help ebay buying and selling easier for your average computer user.


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Friday, July 21, 2006
Hi Everybody, I know this is unrelated to eBay...well, only if you want it to be (:


You are not going to believe this...but you need to! I just checked out Matt Callens incredible software called HyperVRE, and this could be the first time that I have used free software more than I do my other paid apps.


Just listen to this, upload your free software then upload your free templates, all right here -hypervre.com - use the keyword tool in the software, choose a template, insert content from free article sites, also find and generate RSS feeds and your adsense ads then click done and hypervre generates your website! All for free! I don't know about you, but I can't find an easier more cost effective way to produce a website and make money than this! If _I_ can do it, certainly, so can you!


While I could go on and on about the features and how they have benefited my business, I think you really need to see for yourself what this software really can do. For now - he is giving this software away for free, so there is no risk. But you need to hurry before there is a hefty one-time payment.


hypervre.com
posted by Don Guindon @ 4:42 PM   0 comments
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Tuesday, July 18, 2006


10 Tips for Being a Better Seller.

If you've got this far, you've got the basics of eBay. There are a few things left, though, that you might not have thought of trying. Quite a few of these tips go against the advice many give for eBay selling: some are a little risky and some are just odd. They're all worth a try, though, and I'm sure you'll find at least some you want to keep using.

1. Keep more records. It might sound time consuming, but you'll actually find it easier in the long run: less time spent trying to figure out which item that cheque you got this morning is for.

2. Post without payment. Don't even wait for payment to clear! That might sound risky, but it'll mean that the buyers get their items more quickly. For small items, you might find it worth the occasional loss to give such quick service.

3. Post every day. Once you start shifting a high volume of items, go and post them every day. Again, they'll get there more quickly, making your customers very happy. The best way to do this is if you have items small enough to drop in a postbox.

4. Encourage an auction mentality. Don't have a Buy it Now price, and make it very clear when it's the last or only stock you'll be getting in. Always refer to winning bidders as 'winners'.

5. Mention every defect your item has. Now why would you do that, you might ask? The answer is that it builds credibility: the small hit you take from the slight flaws is nothing compared to the big boost in trust you get for admitting it. People bid more when they trust the seller.

6. Say how you got the item. Don't be afraid to go off on a tangent and give all sorts of fun details of how you got hold of what you're selling, it gives your auction character and, again, builds trust.

7. Accept odd payment methods. Sooner or later you're going to get a buyer who wants to pay by sending cash in an envelope, or something equally unusual. Why not let them? Be flexible.

8. Don't be afraid to sell low. Let the occasional item go for a really low price to a good buyer. You might only just break even on the item, but the person who got that bargain will be back again and again.

9. Give free shipping for a certain number of orders, or orders over a certain amount. People might buy something else they don't want as much, just to get the free shipping. (Amazon use this strategy to great effect).

10. Ship worldwide. Take the time to investigate the prices, and be nice to international customers: imagine how much you're expanding your market. That's not to mention the effect of people bidding highly for items that are rare in their country.

Another way to make it easier is to be a better seller is to use some of the many third party eBay tools that are available. The next post we'll take a look at a selection of tools you might find useful.

Oh, I can't forget to show you this Free Video
posted by Don Guindon @ 12:34 PM   0 comments
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Sunday, July 09, 2006
10 Sure-fire Ways to Kill Your eBay Business.



It's surprisingly easy to kill your eBay business, if you're not careful, sure, you can start over from scratch without it costing you anything, but do you really want to? Still, if you want your business to end up dead in the water, here are some simple ways to do it.


1.Lie about an item: Say it works fine when it sometimes doesn't work. Say it's in perfect condition when it has a scratch. Your customers will hate you!


2.Post whenever you feel like it: Make sure to leave your customers hanging around, wondering when their item is going to turn up. This makes sure they buy from someone else next time.


3.Let items end anytime: Few people will be around to care about your auction if it ends in the middle of the night. Why go to the trouble of working out whether auctions will end at a good time?
4.Don't bother with email: Customers are just timewasters anyway. eBay businesses are supposed to run themselves! Never give informed responses to questions about your item.


5.Sell rubbish: Really, it's just eBay. You can just sell any old tat from the market for a 200 percent profit. Let quality be someone else's concern I mean, really, what do they expect for that price?


6.Refuse to give discounts: You know what your items cost, you know what your profit margin is going to be, and you're not going to negotiate. Remember that giving customers special deals might make them feel good and come back to you again.


7.Make your listings ugly: As many colours, flashing lights and animations as possible will really give those customers a headache. Write as much in CAPITALS!!!! as you can. Preferably big, red capitals. Be sure to use the fonts Impact and Comic Sans. For an extra special touch, see if you can figure out a way to add some music.


8.Don't take photos: It's such trouble, after all. If buyers are picky enough to actually want to see items before they bid on them, then screw 'em, that's what I say.

9.Write short descriptions: Be as brief as possible, and use lots of mysterious abbreviations. This obviously makes you look very cool. You can even just write the title again in the description box. Think of the effort you'll save!


10.Use reserve auctions: Now, this is a fairly controversial final choice, but it really is one of the best ways to scare away your customers. They'll see 'reserve not yet met', and click that 'back' button before you know it. Luckily, they can always bid in a normal auction for the item somewhere else.


Now that you know the ten ways to kill your eBay business, how about we explore what to do if you want to do the opposite, and make a success of it? My next post will give you ten steps to successful selling on eBay.


Prospecting On eBay kind of interesting.
posted by Don Guindon @ 4:38 PM   0 comments
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Thursday, July 06, 2006
10 Steps to Successful Selling on eBay.


So you want to be a successful seller with your own eBay business, do you? Here's a simple, ten-step path to eBay enlightenment.


Step 1: Identify your market. Take a while to sit and watch for what sells and what doesn't out of the items you're interested in. Any market research data you can collect will
be very useful to you later on. You'll probably see the 'sweet spots' quite quickly those one or two items that always seem to sell for a good price.


Step 2: Watch the competition. Before you invest any money, see what the other sellers in your category are up to, and what their strategies are. Pay special attention to any flaws their auctions might have, because this is where you can move in and beat them at their own game.


Step 3: Find a product: Get hold of a supplier for whatever it is you want to sell, and see what the best rates you can get are, don't be afraid to ring round quite a few to get the best deal. If the eBay prices you've seen are higher than the supplier's, then you're set.


Step 4: Start small: Don't throw thousands at your idea straight away, get started slowly, see what works and what doesn't, and learn as you go. Remember that it's very cheap to try out even the craziest ideas on eBay, and who knows, they might just work!


Step 5: Test and repeat. Keep trying different strategies until you find something that works, and then don't be ashamed to keep doing it, again and again. The chances are that you've just found a good niche.


Step 6: Work out a business plan: A business plan doesn't need to be anything formal, just a few pages that outline the market opportunity you've spotted, your strategy, strengths and weaknesses of the plan and a brief budget. This is more for you than it is for anyone else.


Step 7: Invest and expand: This is the time to throw money at the problem. Buy inventory, and start spending more time on your business. Set a goal number of sales each week, increasing it each time.


Step 8: Make it official: Once you've made a few thousand dollars worth of sales, you should really register yourself as a business. Don't worry, it's not expensive or hard to do, a lawyer is the best person to help you through the process.


Step 9: Automate: You'll probably find that you're writing the same things again and again in emails or item descriptions. This is the time to give up on the manual method and turn to automated software that can create listings for you, and respond to completed auctions and payments with whatever message you provide.


Step 10: Never give up: Even when it looks like it's all going wrong, don't stop trying until you succeed. If you keep working at it then you'll almost always find that you make a real breakthrough just when things are starting to look desperate.


Once you get into the swing of things, you might start thinking that you should quit your job and take up eBay selling part time. But it's not always as easy as that, there are all sorts of factors that you need to consider. The next post will weigh up the case for and against taking up eBay full-time. I want to let you know about an amazing website I just found.


Discover The Amazing New All-In-One eCommerce Solution That Will Completely Automate Your Online Business, Send Your Sales and Profit Figures Through The Roof, Maximize Your Conversion Rates And Leave Your Competitors In A Complete Daze As They Beat Their Heads Off The Wall Trying To Figure Out How You Do It?


Download the 1MerchantCart - eCommerce Automation Software
posted by Don Guindon @ 3:35 PM   0 comments
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Wednesday, July 05, 2006
10 Great Ways to Source Low Cost Products for eBay.


So you're having trouble finding stock cheaply enough to sell it for a good profit? Well, you've come to the right place.


Garage sales. The chances are you've gone most of your life seeing ads for these and ignoring them. Start going to as many as you can. You won't find good things at every one, but when you find one person with good stuff, make them an offer for the lot, they'll be so happy about it that you can get a real bargain.


Markets. If your area has a market, then go there and look around for anything good. You could buy it there if it's cheap enough, or try to make friends with the market traders and find out who their suppliers are.


Pawn shops. Pawn shops don't usually know what to do with the junk they accumulate (unless it's jewellery, of course). Generally, they put their stock out on the shelves haphazardly, hoping that someday someone with a little money will just happen to come in, search around and buy wildly obscure things. Get them to offer you a discount for bulk.


Real auctions. Go to a real auction, as the chances are that you can resell things for more than they will sell them. After all, they only have a few hundred people in that room, you have a few million to sell to!


Local newspapers. Place an ad in the local paper that reads "I pay cash for [your item type], with your phone number. If you can afford it, make it a big display ad, so it'll be noticed.


Ad boards. Get one of those little ads in the grocery store.


Friends. Ask your friends if they have anything they'd like to sell you, and ask them to spread the word to their friends.


Become known. Give out business cards, mention to people what you do. The chances are that you'll come across someone who'll say "Oh, really? I've got a load of [item] I don't want".


Shops. This might be a little surprising, but some real shops even sell things more cheaply than they sell on eBay. Take a look around your local deep discounter, and pay special attention to any shop that takes trade-ins from customers. The chances are they take a loss on trade-ins as a promotion, and are dying to get rid of that stock.


And finally: eBay! When you're looking at the completed items view, you'll notice the massive range of prices that items can sell for on eBay. Try taking the highest-priced item and searching for it on its own, then sort by lowest price first: I can almost guarantee that you'll see an auction for the same item where it sold for almost nothing. The trick is to find these flawed auctions before they close, win them using a bid sniping service, and then turn around and resell the item.


After all that trouble, though, when do sell the item you might find that a buyer leaves you a feedback rating you just don't think is fair. My next post will show you what to do about it.






Btw - Photography is a passion of mine, so I'll show y'all one of my photo's on every post...enjoy!


posted by Don Guindon @ 5:51 PM   0 comments
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Name: Don Guindon
Home: Malakwa, British Columbia, Canada
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